As a B2B agency, our media outreach is focused on the industry press and other influencers best positioned to give your business the right visibility. We employ the tools and techniques to optimize the direction and timing of our outreach.
Research, Planning, Monitoring & Analysis
We analyze historical media coverage, conduct competitive research and poll editors and analysts. We also track media coverage and analyze what the press is saying about your company. We also offer ROI analysis of your PR.
Media buying
We use our experience, insight and longstanding relationships to recommend the right media outlets and the most effective programs to accomplish your advertising goals. We'll negotiate the most cost-efficient media programs on your behalf.
Social media
Social networks, blogs, podcasts and other online media are rapidly moving to mainstream. We will supplement your traditional media program by strategically attacking these sectors to achieve effective viral marketing.