FDC is a collaboration between government, industry and academia designed to advance the development of full-color flexible display technology. The Center is administered by ASU and operates under a long-term agreement with the U.S. Army. Our goals were to raise visibility of the Center and, by extension, help the Army “bust the low-tech myth.”

We worked closely with a unique set of constituents: ASU, the Army Research Lab, and a world-class group of Center members, including military integrators and technology, equipment & process providers.

Our strong media outreach efforts dramatically elevated the FDC’s visibility not just in technical circles, but also amongst broader media channels.